Entrepreneurial Skills Passport Program
The Entrepreneurial Skills Passport (ESP) Program is part of GENIAL initiative. The ESP offers a non-credited program for students and modules targeted at professionals that allow them to earn micro-credits. The ESP is an experiential learning program that is focused mainly on learning by doing and allows all participants to earn a digital badge.
Program for Student-Entrepreneurs
Student-entrepreneurs learn the challenges of becoming an entrepreneur by:
a) experimenting how to discover business opportunities and develop innovative solutions and strategies to exploit those opportunities,
b) building a proof of business concept through the creation and management of a real e-commerce business and
c) finally learning to communicate the value of their business to potential partners to gather seed funding allowing them to launch and scale their business. The duration of the program is 15 weeks and include a series of workshops, entrepreneurial activities, and presentations.
This training program allows participants to develop their entrepreneurial skills. As the number of available seats is limited, applicants will undergo a selection process. Participants receive a certificate after completing the program. A symbolic $ 50 fee is required to cover the administrative fees to deliver the certificate.
Modules for Professionals
MODULE 1
How to identify, understand, and define a problem
MODULE 2
How to build an entrepreneurial team for startups
MODULE 3
How to research and prepare data on your clientele and target market using primary and secondary resources
MODULE 4
How to test and validate your business concept
MODULE 5
How to develop a prototype for a product or service
MODULE 6
How to develop and execute a marketing plan to launch your business
MODULE 7
How to develop, put in place, and track an action plan to launch your business
MODULE 8
Business strategies to start your business and standout from the competition
MODULE 9
Strategies for acquiring and retaining your first clientele
MODULE 10
How to prepare a startup budget and financial statements for forecasting
MODULE 11
The fundamentals of communicating your business project to partners
MODULE 12
How to create and develop a useful business network to develop your company
MODULE 13
Understanding accounting basics for better company management
MODULE 14
Information systems for new companies
MODULE 15
Understanding and overcoming the legal challenges to starting your company